In the modern development world, APIs are the heart of practically every application
From a simple weather app to a complex e-commerce, we all depend on external and internal services that must be available 24/7. However, many developers only find out something failed when users are already complaining.
When your API is down, you don't just lose functionality - you lose money. An e-commerce processing $10,000 USD per day loses approximately $7 per minute of downtime.
In LATAM, where digital competition is growing exponentially, reliability is a key differentiator. A user who can't complete an important action probably won't return. The reputation you spent months building can be lost in minutes.
Proactive monitoring lets you be the first to know when something's wrong. Instead of waking up to 20 angry WhatsApp messages, you get an immediate alert that gives you time to act.
Total downtime: 2 hours
Total downtime: 20 minutes
Modern monitoring doesn't just check if your API responds, but how it responds:
An API taking 5s might be "functional" but unusable
500 internal error is different from 503 service unavailable
Verify it returns valid data, not just that it responds
In Latin America we face unique challenges:
Internet and hosting can be less stable
International APIs with high latency
We can't always afford DevOps teams
When pitching your startup to investors or enterprise clients, showing real uptime metrics is an important differentiator. "We have 99.9% uptime over the last 6 months" sounds much better than "we think it works well".
If your application generates $1000 USD/day:
The second best time is now.
The question isn't if your API will ever fail, but when it will happen and how quickly you'll find out.
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